The Right Number: A Realtor's Guide To Accurately Pricing

Are you a real estate agent struggling to determine the right listing price for your properties? Don't worry, we've got you covered. As an agent, you need to keep your finger on the pulse of the market. Monitor trends, changes in the local and national economy, and understand what buyers are looking for. It's important to know the average sales price in the area, how long properties are staying on the market, and what features are most important to buyers.

Data analysis is crucial in pricing a property. Analyse the data of comparable properties in the area, assess how they compare to the property you’re pricing, and consider the home's condition and location. A well-maintained home in a good condition will likely sell for a higher price than a home that needs work. Also, the location of the home can significantly impact its value.

If a price adjustment is necessary, ensure you have a plan in place beforehand and communicate regularly with your seller throughout the selling process.

Remember, pricing a property accurately is critical in ensuring a successful sale. Remind your sellers that you're in this together and want them to get the most money they can without pricing too high and losing opportunities or pricing too low and leaving money on the table.